Hilco Global

Challenge
Hilco Global needed to modernize its legacy digital infrastructure. Their outdated internal and external applications caused inefficiencies, data silos, and a lack of unified reporting. They required a scalable design strategy to support both client-facing dashboards and internal admin tools—while aligning with long-term data goals.

My Role
As UX lead, I partnered with stakeholders and developers to drive the end-to-end design of multiple software solutions. This included an external Customer Dashboard, internal marketing and finance tools, and executive reporting dashboards. I translated complex workflows into intuitive, accessible interfaces across user types.

Process

  • Held stakeholder workshops to uncover pain points across business units

  • Conducted in-depth user interviews across internal teams to map workflows and uncover tool gaps

  • Audited the legacy system and identified friction points in navigation and data accessibility

  • Designed UI components within a Bootstrap-based design system inspired by Material principles

  • Built wireframes and interactive prototypes for cross-team review

  • Collaborated with devs to ensure technical feasibility and smooth integration

  • Ran usability tests and applied feedback in rapid iterations

Outcome

  • Established a reusable design system tailored to Hilco’s brand and dev stack

  • Improved internal workflow visibility and reduced reliance on spreadsheets and siloed tools

  • Delivered a modular, scalable user interface across both external and internal platforms

Tools Used
Figma

What I Learned
Designing for both internal and client-facing users requires flexible systems thinking. This project reinforced the importance of balancing technical constraints with strategic UX to unlock business value at scale.

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