Hilco Global
Lead UX Consultant
The Strategic Problem
Hilco Global’s digital ecosystem was fragmented - a patchwork of aging internal tools, client-facing dashboards, and siloed reporting platforms. The result was inefficiency, inconsistent design patterns, and an inability to scale new features efficiently. The business needed a modern, consistent UX foundation that could support cross-functional workflows and future growth across departments.
My Role
As the lead UX consultant, I helped direct experience design across multiple initiatives - from finance tools and marketing dashboards to executive reporting systems. I focused on aligning design across internal and external users while introducing a scalable component library to bring cohesion, speed, and usability to an otherwise disconnected ecosystem.
Key initiatives included:
Cross-functional discovery workshops with stakeholders from operations, finance, and marketing to understand process gaps and reporting challenges
User interviews across departments to map overlapping workflows and recurring pain points
Audit of legacy tools to identify redundant functionality, UX debt, and upgrade opportunities
Designed and implemented a Bootstrap-based design system, loosely inspired by Material principles, to enable faster, more consistent UI development
Created wireframes and clickable prototypes for critical workflows in Figma, focusing on task visibility and design clarity
Led developer collaboration to ensure UI feasibility and consistent integration across platforms
Conducted usability sessions to validate task flows and improve interaction clarity
Results
Unified internal and client-facing tools under a consistent design language
Replaced spreadsheet-based tracking with intuitive dashboards that improved visibility and reduced friction
Delivered a component library that accelerated development cycles and improved alignment across teams
Stakeholders reported improved usability and a more confident path to scaling digital features
Strategic Takeaway
When designing across business functions and user groups, system thinking becomes a strategic advantage. By anchoring the UX in real workflows and scalable UI patterns, I helped Hilco modernize its tools without disrupting the people who rely on them daily - creating momentum for transformation instead of resistance.
Tools Used
Figma